There are many potential benefits to offering newborn baby photography services. Here are a few ways you could sell your services:
Emphasise the value of capturing a fleeting moment: Newborn babies grow and change so quickly, and a professional newborn photography session is a way to freeze this special time in your baby's life.
Highlight the quality of your work: Showcase your portfolio of newborn baby photos to demonstrate the skill and attention to detail you bring to your photography.
Offer a range of packages: Consider offering a range of package options to fit different budgets and needs. For example, you could offer a basic package that includes a certain number of digital images, and then offer add-ons such as prints, photo albums, or framed images.
Market to expectant parents: Reach out to expectant parents through social media, local parenting groups, or through partnerships with local maternity stores or hospitals.
Emphasise the convenience of a studio setting: Many parents appreciate the convenience of having the photo session in a studio rather than trying to take newborn photos at home, where there may be distractions or a lack of space.
Offer a special deal for referrals: Consider offering a discount or special deal for parents who refer you to their friends and family. Word of mouth can be a powerful marketing tool, especially in the world of newborn baby photography.